040: Your Epiphany Bridge Story (from Russell Brunson)

​If you start by telling someone a solution, you're going to get nowhere. Instead, start with an "Epiphany Bridge Story". This is a concept developed by Russell Brunson, as a way to connect with your audience rather than repel them.

​For more about the Ephiphany Bridge Story, listen in to Russell Brunson's Marketing Secrets Podcast Episode #231

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